Promotional Brochure
ContentMine
ContentMine are a leading text and data mining organisation. They specialise in creating tools to mine scholarly and research literature, helping you quickly find the facts hidden in text and other forms of data.
ContentMine contacted AllDesignOnline to assist with general marketing materials to promote the ContentMine tool. As part of this, a simple, clean, and modern short brochure was requested.
The Project
ContentMine requested AllDesignOnline to create a four-page promotional brochure to introduce audiences unfamiliar with the ContentMine tool. In response, a clean, modern layout was created, with a predominantly white background reflecting simplicity and professionalism, aligning with ContentMine’s mission to make complex data accessible and manageable.
Purple, ContentMine’s signature accent colour, was used sparingly but effectively as a highlight, reinforcing brand identity while maintaining a minimalist aesthetic. Ample white space ensures the design remains uncluttered, helping readers focus on the content.
To connect the organisation with its roots, the brochure features an image of Cambridge, where ContentMine is headquartered. This visual establishes authenticity and resonates with audiences familiar with the city’s reputation for innovation and research.
A small, intuitive infographic summarises the functionality of ContentMine’s tools, simplifying complex concepts into an easily digestible format. This feature encourages engagement and helps readers quickly grasp how these tools could address their own needs.
Overall, the brochure introduces ContentMine to new audiences while highlighting its expertise in data extraction and research innovation. Its clean design, strategic use of colour, and compelling visuals create a lasting impression on potential clients and collaborators.