A T Services contacted AllDesignOnline after a mutual client recommended our design services to assist with establishing new branding for their business. A T Services was already established within their market, specialising in the design and fabrication of bespoke pipework and vessels through recommendations, but they were looking to expand their client base into other areas.

Part of this process was to establish a logo/identity that could be used on everything from business cards to work apparel, van signs to invoices. After an initial meeting with A T Services, it was quickly established that one of the key elements within pipework design is the use of isometric grids, so it therefore made an obvious choice to use this as the basis of the logo.

Many of A T Services’ clients are large corporates, especially within the food and oil & gas industries, so they were keen to avoid using any colour schemes that might seem too contemporary or create an impression of ‘style over substance’. The key impression had to be one of ‘established and professional’.

After a series of draft designs were produced for review, a colour scheme of blue and grey was chosen, and the letters ‘A T’ on an isometric grid were selected. After some final revisions, the completed logo was signed off by A T Services and is now used across a range of applications within their business.